The Anatomy of an Effective Homepage
October 11, 2011
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Top 5 Web Design Mistakes Small Businesses Make!
April 7, 2011
If you're a small business owner, your website is the central hub of your company, and it's a pivotal part of your marketing and branding.
Potential customers visit your site specifically for its content—its appearance and usability are critical to its success and how those users view your company. Getting your Web design wrong can have a very negative impact on your business.
Here are five common design mistakes to avoid in order to create a great user experience and grow your bottom line.
1. Poor navigation
Many small business websites fail to make navigation a priority, but without careful attention to how people navigate your site, you could unintentionally be creating a frustrating experience for any potential visitor. People visit your site for specific information, and if they cannot find it they will quickly go elsewhere, leaving with the impression that your business is disorganized in more than just its website.
A good navigation...
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Quora on Designing an Organization That Designs Better Products
February 24, 2011
Rebekah Cox, employee number one at Quora, writes about what it means to be a designer at this new start-up.
Quora is a community-sourced site with a collection of continually improving questions and answers.
Quora’s first employee, Rebekah Cox, a product designer and manager at the company, and a former product design lead at Facebook, wanted to take her experience as a designer and as a manager to create a new type of design role at Quora.
Here, she writes about how her previous work experience shaped that role at Quora.
One thing you learn when you've worked in many different organizations (higher education, corporate, startup) and had many different roles (programmer, designer, design manager, interim director) is how little a single great designer can do on their own in a large organization. There are so many forces exerting pressure on a design that even truly remarkable designers are often sidelined and fall victim to political pressures, limited authority, executive...
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